Size Guide

We size by chest measurement, not age. Girls of the same age can be two sizes apart, and nothing makes a first bra feel worse than a number on a label that doesn't match her.

How to measure

  1. Have her stand relaxed, arms down, wearing a thin t-shirt or nothing on top.
  2. Run a soft tape around the fullest part of her chest.
  3. Keep the tape level all the way around and don't pull it tight.
  4. Write the number down in inches or centimetres.

If she'd rather measure herself, let her. It takes thirty seconds and it's her body.

The chart

Size Chest Weight Height Usually fits
M 29½" / 75 cm 50–66 lb 4'5"–4'10" 7–9 years
L 31½" / 80 cm 66–83 lb 4'7"–5'3" 9–11 years
XL 33½" / 85 cm 83–99 lb 4'7"–5'3" 11–13 years
XXL 35½" / 90 cm 99–121 lb 4'11"–5'5" 12–14 years

The age column is a rough guide only. Trust the chest measurement over the age every time.

Between two sizes?

Size up. The fabric has a lot of stretch, so a slightly roomy one still sits properly — and there is nothing worse than something that feels tight when she's already a little self-conscious about wearing it.

Sizing up also buys you a few more months before the next one.

Still not sure?

Order the size the chart suggests and use the exchange. That's what it's there for.

60-day free exchanges

Too big, too small, or just not the colour she hoped for? Send it back within 60 days and we'll swap it, free.

You are guessing at a size for someone who changes every few months. You shouldn't be punished for getting it wrong.